TABLE OF CONTENTS
1 INTRODUCTION 63
1.1 OBJECTIVES OF THE STUDY 63
1.2 MARKET DEFINITION 63
1.3 OVERVIEW OF THE NORTH AMERICA TRUCK REFRIGERATION UNIT MARKET 63
1.4 CURRENCY AND PRICING 65
1.5 LIMITATIONS 65
1.6 MARKETS COVERED 65
2 MARKET SEGMENTATION 68
2.1 MARKETS COVERED 68
2.2 YEARS CONSIDERED FOR THE STUDY 69
2.3 GEOGRAPHIC SCOPE 70
2.4 DBMR TRIPOD DATA VALIDATION MODEL 71
2.5 PRIMARY INTERVIEWS WITH KEY OPINION LEADERS 74
2.6 DBMR MARKET POSITION GRID 75
2.7 VENDOR SHARE ANALYSIS 76
2.8 MULTIVARIATE MODELLING 77
2.9 TYPE CURVE 77
2.10 MARKET APPLICATION GRID 78
2.11 THE MARKET CHALLENGE MATRIX BY TYPE 79
2.12 SECONDARY SOURCES 80
2.13 ASSUMPTIONS 80
3 EXECUTIVE SUMMARY 81
4 PREMIUM INSIGHTS 84
4.1 PORTERS FIVE FORCE MODEL 85
4.2 TECHNOLOGICAL TRENDS 86
4.2.1 NATURAL REFRIGERANTS 86
4.2.2 ELECTRIC VEHICLES 86
4.2.3 TRAILER-TOP SOLAR 86
4.2.4 LIQUID NITROGEN 86
4.2.5 SMARTER REEFERS 87
4.2.6 ADVANCED THERMAL MATERIALS 87
4.3 VALUE CHAIN ANALYSIS 88
4.4 NUMBER OF UNITS IN THE MARKET 89
4.5 NUMBER OF UNITS BY TRUCK TYPE 90
4.6 NUMBER OF UNITS BY PLAYERS 91
4.7 NUMBER OF UNITS BY REGION 92
4.8 PRODUCT FLOW FROM UNIT SALE TO USER 93
4.9 BRAND ANALYSIS 94
4.10 ECOSYSTEM MARKET MAP 95
4.11 TOP WINNING STRATEGIES 96
5 MARKET OVERVIEW 97
5.1 DRIVERS 99
5.1.1 INCREASING TRANSPORTATION OF PERISHABLE GOODS SUCH AS FOOD ITEMS, PHARMACEUTICALS 99
5.1.2 RISING DEMAND FOR FROZEN FOODS BY CONSUMERS 100
5.1.3 INCREASING GROWTH OF SUPERMARKETS AND RESTAURANTS SUCH AS KFC, SUBWAY 100
5.2 RESTRAINTS 101
5.2.1 HIGH COST ASSOCIATED WITH ENERGY-EFFICIENT AC SYSTEM 101
5.2.2 GROWTH IN HEALTH CONCERNS ABOUT THE CONSUMPTION OF FROZEN FRUIT AND VEGETABLES 101
5.3 OPPORTUNITIES 102
5.3.1 INCREASING INVESTMENT IN THE FOOD SERVICE SECTORS BY COUNTRIES LIKE INDIA AND CHINA 102
5.3.2 HUGE DEMAND FOR HYGIENIC FOOD PRODUCTS AND FOOD PACKAGING 103
5.4 CHALLENGES 103
5.4.1 LACK OF AWARENESS REGARDING THE HAZARDOUS EFFECTS OF FROZEN FOOD 103
5.4.2 LACK OF INFRASTRUCTURE 104
6 NORTH AMERICA TRUCK REFRIGERATION UNIT MARKET, BY TYPE 105
6.1 OVERVIEW 106
6.2 SPLIT SYSTEM 107
6.3 ROOF MOUNT SYSTEM 108
7 NORTH AMERICA TRUCK REFRIGERATION UNIT MARKET, BY LENGTH 109
7.1 OVERVIEW 110
7.2 < 8-METER 111
7.3 8-12-METER 112
7.4 >12-METER 113
8 NORTH AMERICA TRUCK REFRIGERATION UNIT MARKET, BY APPLICATION 114
8.1 OVERVIEW 115
8.2 CHILLED 116
8.3 FROZEN
9 NORTH AMERICA TRUCK REFRIGERATION UNIT MARKET, BY POWER SOURCE 118
9.1 OVERVIEW 119
9.2 ENGINE POWERED 120
9.3 INDEPENDENT 121
10 NORTH AMERICA TRUCK REFRIGERATION UNIT MARKET, BY POWER CAPACITY 122
10.1 OVERVIEW 123
10.2 BELOW 5 KW 124
10.3 5 KW - 19 KW 125
10.4 ABOVE 19 KW 126
11 NORTH AMERICA TRUCK REFRIGERATION UNIT MARKET, BY VEHICLE TYPE 127
11.1 OVERVIEW 128
11.2 LIGHT COMMERCIAL VEHICLES (LCV) 129
11.2.1 BY TYPE 130
11.2.1.1 SPLIT SYSTEM 130
11.2.1.2 ROOF MOUNT SYSTEM 130
11.3 MEDIUM & HEAVY COMMERCIAL VEHICLES 131
11.3.1 BY TYPE 131
11.3.1.1 SPLIT SYSTEM 132
11.3.1.2 ROOF MOUNT SYSTEM 132
11.4 TRAILER (CONTAINER) 132
11.4.1 BY TYPE 133
11.4.1.1 SPLIT SYSTEM 133
11.4.1.2 ROOF MOUNT SYSTEM 133
11.5 BUS 134
11.5.1 BY TYPE 134
11.5.1.1 SPLIT SYSTEM 135
11.5.1.2 ROOF MOUNT SYSTEM 135
11.6 OTHERS 135
11.6.1 BY TYPE 136
11.6.1.1 SPLIT SYSTEM 136
11.6.1.2 ROOF MOUNT SYSTEM 136
12 NORTH AMERICA TRUCK REFRIGERATION UNIT MARKET, BY REGION 137
12.1 NORTH AMERICA 138
12.1.1 U.S. 147
12.1.2 CANADA 152
12.1.3 MEXICO 157
13 NORTH AMERICA TRUCK REFRIGERATION UNIT MARKET: COMPANY LANDSCAPE 162
13.1 COMPANY SHARE ANALYSIS: NORTH AMERICA 162
14 SWOT ANALYSIS 163
15 COMPANY PROFILE 164
15.1 CARRIER 164
15.1.1 COMPANY SNAPSHOT 164
15.1.2 REVENUE ANALYSIS 164
15.1.3 COMPANY SHARE ANALYSIS 165
15.1.4 PRODUCT PORTFOLIO 165
15.1.5 RECENT DEVELOPMENTS 166
15.2 DENSO CORPORATION 167
15.2.1 COMPANY SNAPSHOT 167
15.2.2 REVENUE ANALYSIS 167
15.2.3 COMPANY SHARE ANALYSIS 168
15.2.4 PRODUCT PORTFOLIO 168
15.2.5 RECENT DEVELOPMENTS 168
15.3 MITSUBISHI HEAVY INDUSTRIES THERMAL SYSTEMS, LTD. 169
15.3.1 COMPANY SNAPSHOT 169
15.3.2 REVENUE ANALYSIS 169
15.3.3 COMPANY SHARE ANALYSIS 170
15.3.4 PRODUCT PORTFOLIO 170
15.3.5 RECENT DEVELOPMENTS 170
15.4 DAIKIN INDUSTRIES, LTD. 171
15.4.1 COMPANY SNAPSHOT 171
15.4.2 REVENUE ANALYSIS 171
15.4.3 COMPANY SHARE ANALYSIS 172
15.4.4 PRODUCT PORTFOLIO 172
15.4.5 RECENT DEVELOPMENTS 173
15.5 SCHMITZ CARGOBULL. 174
15.5.1 COMPANY SNAPSHOT 174
15.5.2 COMPANY SHARE ANALYSIS 174
15.5.3 PRODUCT PORTFOLIO 175
15.5.4 RECENT DEVELOPMENT 175
15.6 ADVANCED TEMPERATURE CONTROL 176
15.6.1 COMPANY SNAPSHOT 176
15.6.2 PRODUCT PORTFOLIO 176
15.6.3 RECENT DEVELOPMENT 176
15.7 KRONE 177
15.7.1 COMPANY SNAPSHOT 177
15.7.2 PRODUCT PORTFOLIO 177
15.7.3 RECENT DEVELOPMENTS 177
15.8 GRAYSON 178
15.8.1 COMPANY SNAPSHOT 178
15.8.2 PRODUCT PORTFOLIO 178
15.8.3 RECENT DEVELOPMENT 178
15.9 KLINGE CORPORATION 179
15.9.1 COMPANY SNAPSHOT 179
15.9.2 PRODUCT PORTFOLIO 179
15.9.3 RECENT DEVELOPMENT 179
15.10 KIDRON 180
15.10.1 COMPANY SNAPSHOT 180
15.10.2 PRODUCT PORTFOLIO 180
15.10.3 RECENT DEVELOPMENT 180
15.11 MOBILE CLIMATE CONTROL 181
15.11.1 COMPANY SNAPSHOT 181
15.11.2 PRODUCT PORTFOLIO 181
15.11.3 RECENT DEVELOPMENTS 182
15.12 SUBROS LIMITED 183
15.12.1 COMPANY SNAPSHOT 183
15.12.2 REVENUE ANALYSIS 183
15.12.3 PRODUCT PORTFOLIO 184
15.12.4 RECENT DEVELOPMENT 184
15.13 TRANE TECHNOLOGIES PLC 185
15.13.1 COMPANY SNAPSHOT 185
15.13.2 REVENUE ANALYSIS 185
15.13.3 PRODUCT PORTFOLIO 186
15.13.4 RECENT DEVELOPMENTS 186
15.14 UTILITY TRAILER MANUFACTURING COMPANY 187
15.14.1 COMPANY SNAPSHOT 187
15.14.2 PRODUCT PORTFOLIO 187
15.14.3 RECENT DEVELOPMENT 187
15.15 SANDEN CORPORATION 188
15.15.1 COMPANY SNAPSHOT 188
15.15.2 REVENUE ANALYSIS 188
15.15.3 PRODUCT PORTFOLIO 189
15.15.4 RECENT DEVELOPMENT 189
15.16 SONGZ AUTOMOBILE AIR CONDITIONING CO., LTD 190
15.16.1 COMPANY SNAPSHOT 190
15.16.2 PRODUCT PORTFOLIO 190
15.16.3 RECENT DEVELOPMENT 191
15.17 WEBASTO SE 192
15.17.1 COMPANY SNAPSHOT 192
15.17.2 PRODUCT PORTFOLIO 192
15.17.3 RECENT DEVELOPMENTS 192
15.18 ZHENGZHOU GUCHEN INDUSTRY CO., LTD., 193
15.18.1 COMPANY SNAPSHOT 193
15.18.2 PRODUCT PORTFOLIO 193
15.18.3 RECENT DEVELOPMENT 194
16 QUESTIONNAIRE 195
17 RELATED REPORTS 198

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