Short Description
Europe Content Moderation Solution Market, By Offering (Software & Services), Type (Image Moderation, Text Moderation, Video Moderation, Website Moderation, Profile Moderation & Others), Moderation Type (Pre Moderation, Post Moderation, Reactive Moderation, Automated Moderation, Distributed Moderation), Deployment Model (Cloud & On-Premise), Organization Size (Large Enterprises, Small & Medium-Sized Enterprise), End user (Banking, Financial Services & Insurance (BFSI), Government, Healthcare, Packaging & Labelling, IT & Telecommunication, Media & Entertainment, Automotive, Retail & E-Commerce, Energy & Utility & Others), Country (Germany, U.K., France, Switzerland, Italy, Spain, Netherlands, Russia, Belgium, Turkey, Rest of Europe), Market Trends and Forecast to 2029
Market Definition
Screening for improper content that people publish on a platform is the duty of content moderation. The purpose is to protect users from potentially harmful or improper information that might harm the online reputation of the platform on which it is published. Content moderation can be done manually by human moderators who have been told what content should be removed as inappropriate, or it can be done automatically utilizing AI systems. For faster and better outcomes, a combination of manual and automatic content moderation is employed in some circumstances.
The activity of monitoring and applying a pre-determined set of rules and standards to user-generated contributions to assess whether the communication (in this case, a post) is permitted or not is known as content moderation. In other words, when a user submits content to a website, that content will go through a screening procedure (moderation process) to ensure that it complies with the website's rules, is not unlawful, improper, or abusive.
Market Segmentation
Europe content moderation solution market is segmented into six notable segments based on the offering, type, moderation type, deployment, enterprise size and end use.
On the basis of offering, the content moderation solution market is segmented into software and services.
On the basis of type, the content moderation solution market is segmented into image moderation, text moderation, video moderation, website moderation, profile moderation and others.
On the basis of moderation type, the content moderation solution market is segmented into pre moderation, post moderation, reactive moderation, automated moderation, distributed moderation.
On the basis of deployment segment, the content moderation solution market is segmented into cloud and on-premise.
On the basis of organization size, the content moderation solution market is segmented into large enterprises, small & medium-sized enterprises.
On the basis of end user segment, the content moderation solution market is segmented into banking, financial services and insurance (BFSI), government, healthcare, packaging and labelling, IT & telecommunication, media and entertainment, automotive, retail & e-commerce, energy and utility and others.
Market Players
The key market players for content moderation solution market are listed below:
Microsoft
Google (A Subsidiary of Alphabet Inc.)
IBM Corporation
Webhelp
Clarifai, Inc.
Cogito Tech LLC
Conectys
ICUC.Social.
Lionbridge Technologies, LLC.
Puremoderations team
Everise
Accenture
APPEN LIMITED
Besedo
Alegion
Europe IT Outsourcing Company
LiveWorld Inc.
Smart moderation
Open Access BPO
CyberPurify
TABLE OF CONTENTS
1 INTRODUCTION 46
1.1 OBJECTIVES OF THE STUDY 46
1.2 MARKET DEFINITION 46
1.3 OVERVIEW OF EUROPE CONTENT MODERATION SOLUTIONS MARKET 46
1.4 CURRENCY AND PRICING 48
1.5 LIMITATIONS 48
1.6 MARKETS COVERED 48
2 MARKET SEGMENTATION 53
2.1 MARKETS COVERED 53
2.2 GEOGRAPHICAL SCOPE 54
2.3 YEARS CONSIDERED FOR THE STUDY 55
2.4 DBMR TRIPOD DATA VALIDATION MODEL 56
2.5 PRIMARY INTERVIEWS WITH KEY OPINION LEADERS 59
2.6 DBMR MARKET POSITION GRID 60
2.7 VENDOR SHARE ANALYSIS 61
2.8 MULTIVARIATE MODELING 62
2.9 COMPONENT TIMELINE CURVE 62
2.10 MARKET END USE COVERAGE GRID 63
2.11 SECONDARY SOURCES 64
2.12 ASSUMPTIONS 64
3 EXECUTIVE SUMMARY 65
4 PREMIUM INSIGHTS 68
4.1 TECHNOLOGY LANDSCAPE 70
4.2 TOP 5 COMPANIES ANALYSIS 71
4.2.1 ACCENTURE 71
4.2.1.1 GEOGRAPHIC ANALYSIS 71
4.2.1.2 MAJOR COMPETITORS 71
4.2.1.3 HEADCOUNT 71
4.2.1.4 GROWTH STRATEGIES 71
4.2.2 CONCENTRIX CORPORATION 72
4.2.2.1 GEOGRAPHIC ANALYSIS 72
4.2.2.2 MAJOR COMPETITORS 72
4.2.2.3 HEADCOUNT 72
4.2.2.4 GROWTH STRATEGIES 72
4.2.3 GENPACT 73
4.2.3.1 GEOGRAPHIC ANALYSIS 73
4.2.3.2 MAJOR COMPETITORS 73
4.2.3.3 HEADCOUNT 73
4.2.3.4 GROWTH STRATEGIES 73
4.2.4 MAJOREL 74
4.2.4.1 GEOGRAPHIC ANALYSIS 74
4.2.4.2 MAJOR COMPETITORS 74
4.2.4.3 HEADCOUNT 74
4.2.4.4 GROWTH STRATEGIES 74
4.2.5 TELEPERFORMANCE 75
4.2.5.1 GEOGRAPHIC ANALYSIS 75
4.2.5.2 MAJOR COMPETITORS 75
4.2.5.3 HEADCOUNT 75
4.2.5.4 GROWTH STRATEGIES 75
4.3 EMERGING UNICORNS 75
4.3.1 LIST OF EMERGING UNICORNS 76
5 MARKET OVERVIEW 77
5.1 DRIVERS 79
5.1.1 RISING VOLUMES OF USER-GENERATED CONTENT IN VARIOUS ONLINE PLATFORMS 79
5.1.2 INCREASING PENETARTION OF INTERNET ACCESSIBILITY AND SMART DEVICES SUCH AS TABLETS AND SMARTPHONES 79
5.1.3 GOVERNMENT SUPPORT FOR THE DEVELOPMENT OF ELECTRONIC INFRASTRUCTURE 81
5.1.4 GROWING INSTANCES OF SITUATION OBJECTIONABLE CONTENT IN SOCIAL MEDIA 82
5.2 RESTRAINTS 82
5.2.1 LIMITATIONS OF AUTOMATED TOOLS IN CONTENT MODERATION 82
5.2.2 PROBLEMS ENCOUNTERED DUE TO SUBJECTIVE DILEMMA OF POSTED CONTENT 83
5.3 OPPORTUNITIES 83
5.3.1 GROWING DEVELOPMENT OF E-COMMERCE SECTOR 83
5.3.2 DEPLOYMENT OF 5G NETWORK INFRASTRUCTURE 84
5.3.3 GROWTH OF ONLINE BUSINESS OPERATIONS AND STRICT COMMUNITY GUIDELINES 84
5.3.4 INTEGRATION OF NOVEL TECHNOLOGIES SUCH AS ARTIFICIAL INTELLIGENCE AND MACHINE LEARNING 85
5.4 CHALLENGES 85
5.4.1 EMERGING RISKS AND THREAT TO DATA INTEGRITY 85
5.4.2 LACK OF STANDARDIZATION IN MANAGING LARGE VOLUMES OF DATA 85
6 IMPACT OF COVID-19 PANDEMIC ON EUROPE CONTENT MODERATION SOLUTIONS MARKET 87
6.1 AFTERMATH OF COVID-19 AND GOVERNMENT INITIATIVES TO BOOST THE MARKET 87
6.2 STRATEGIC DECISIONS FOR MANUFACTURERS AFTER COVID-19 TO GAIN COMPETITIVE MARKET SHARE 87
6.3 IMPACT ON DEMAND 88
6.4 IMPACT ON PRICE 88
6.5 IMPACT ON SUPPLY CHAIN 88
6.6 CONCLUSION 89
7 EUROPE CONTENT MODERATION SOLUTIONS MARKET, BY COMPONENT 90
7.1 OVERVIEW 91
7.2 SOFTWARE 92
7.3 SERVICES 93
7.3.1 MANAGED SERVICES 94
7.3.2 PROFESSIONAL SERVICES 94
7.3.2.1 CONSULTING 94
7.3.2.2 TRAINING AND EDUCATION 94
7.3.2.3 INTEGRATION, SUPPORT AND MAINTENANCE 94
8 EUROPE CONTENT MODERATION SOLUTIONS MARKET, BY TYPE 95
8.1 OVERVIEW 96
8.2 IMAGE MODERATION 97
8.3 TEXT MODERATION 98
8.3.1 COMMENTS 99
8.3.2 REVIEWS 99
8.3.3 DESCRIPTION 99
8.4 VIDEO MODERATION 99
8.5 WEBSITE MODERATION 100
8.6 PROFILE MODERATION 100
8.7 OTHERS 101
9 EUROPE CONTENT MODERATION SOLUTIONS MARKET, BY DEPLOYMENT MODEL 102
9.1 OVERVIEW 103
9.2 CLOUD 104
9.3 ON-PREMISES 105
10 EUROPE CONTENT MODERATION SOLUTIONS MARKET, BY ORGANIZATION SIZE 106
10.1 OVERVIEW 107
10.2 LARGE ENTERPRISES 108
10.3 SMALL AND MEDIUM-SIZED ENTERPRISES 109
11 EUROPE CONTENT MODERATION SOLUTIONS MARKET, BY MODERATION TYPE 110
11.1 OVERVIEW 111
11.2 PRE MODERATION 112
11.3 POST MODERATION 113
11.4 REACTIVE MODERATION 113
11.5 AUTOMATED MODERATION 114
11.6 DISTRIBUTED MODERATION 115
12 EUROPE CONTENT MODERATION SOLUTIONS MARKET, BY END USER 116
12.1 OVERVIEW 117
12.2 IT & TELECOMMUNICATION 118
12.2.1 SOFTWARE 119
12.2.2 SERVICES 119
12.3 MEDIA AND ENTERTAINMENT 119
12.3.1 SOFTWARE 120
12.3.2 SERVICES 120
12.4 RETAIL AND E-COMMERCE 120
12.4.1 SOFTWARE 121
12.4.2 SERVICES 121
12.5 GOVERNMENT 121
12.5.1 SOFTWARE 122
12.5.2 SERVICES 122
12.6 BANKING, FINANCIAL SERVICES AND INSURANCE (BFSI) 122
12.6.1 SOFTWARE 123
12.6.2 SERVICES 123
12.7 HEALTHCARE 124
12.7.1 SOFTWARE 124
12.7.2 SERVICES 124
12.8 AUTOMOTIVE 125
12.8.1 SOFTWARE 126
12.8.2 SERVICES 126
12.9 PACKAGING AND LABELING 126
12.9.1 SOFTWARE 127
12.9.2 SERVICES 127
12.10 ENERGY AND UTILITY 127
12.10.1 SOFTWARE 128
12.10.2 SERVICES 128
12.11 OTHERS 128
13 EUROPE CONTENT MODERATION SOLUTIONS MARKET, BY REGION 129
13.1 EUROPE 130
13.1.1 GERMANY 139
13.1.2 U.K. 144
13.1.3 FRANCE 149
13.1.4 ITALY 154
13.1.5 SPAIN 159
13.1.6 NETHERLANDS 164
13.1.7 SWITZERLAND 169
13.1.8 BELGIUM 174
13.1.9 RUSSIA 179
13.1.10 TURKEY 184
13.1.11 REST OF EUROPE 189
14 EUROPE CONTENT MODERATION SOLUTIONS MARKET: COMPANY LANDSCAPE 190
14.1 COMPANY SHARE ANALYSIS: EUROPE 190
15 SWOT ANALYSIS 191
16 COMPANY PROFILE 192
16.1 WEBHELP 192
16.1.1 COMPANY SNAPSHOT 192
16.1.2 COMPANY SHARE ANALYSIS 192
16.1.3 PRODUCT PORTFOLIO 193
16.1.4 RECENT DEVELOPMENT 193
16.2 ACCENTURE 194
16.2.1 COMPANY SNAPSHOT 194
16.2.2 REVENUE ANALYSIS 194
16.2.3 COMPANY SHARE ANALYSIS 195
16.2.4 PRODUCT PORTFOLIO 195
16.2.5 RECENT DEVELOPMENT 195
16.3 MICROSOFT 196
16.3.1 COMPANY SNAPSHOT 196
16.3.2 REVENUE ANALYSIS 196
16.3.3 COMPANY SHARE ANALYSIS 197
16.3.4 PRODUCT PORTFOLIO 197
16.3.5 RECENT DEVELOPMENT 197
16.4 IBM CORPORATION 198
16.4.1 COMPANY SNAPSHOT 198
16.4.2 REVENUE ANALYSIS 198
16.4.3 COMPANY SHARE ANALYSIS 199
16.4.4 PRODUCT PORTFOLIO 199
16.4.5 RECENT DEVELOPMENT 199
16.5 GOOGLE (A SUBSIDIARY OF ALPHABET INC.) 200
16.5.1 COMPANY SNAPSHOT 200
16.5.2 REVENUE ANALYSIS 200
16.5.3 PRODUCT PORTFOLIO 201
16.5.4 RECENT DEVELOPMENT 201
16.6 LIONBRIDGE TECHNOLOGIES, LLC 202
16.6.1 COMPANY SNAPSHOT 202
16.6.2 COMPANY SHARE ANALYSIS 202
16.6.3 PRODUCT PORTFOLIO 203
16.6.4 RECENT DEVELOPMENT 203
16.7 ALEGION 204
16.7.1 COMPANY SNAPSHOT 204
16.7.2 PRODUCT PORTFOLIO 204
16.7.3 RECENT DEVELOPMENT 204
16.8 APPEN LIMITED 205
16.8.1 COMPANY SNAPSHOT 205
16.8.2 REVENUE ANALYSIS 205
16.8.3 PRODUCT PORTFOLIO 206
16.8.4 RECENT DEVELOPMENTS 206
16.9 BESEDO 207
16.9.1 COMPANY SNAPSHOT 207
16.9.2 PRODUCT PORTFOLIO 207
16.9.3 RECENT DEVELOPMENT 207
16.10 CLARIFAI, INC. 208
16.10.1 COMPANY SNAPSHOT 208
16.10.2 PRODUCT PORTFOLIO 208
16.10.3 RECENT DEVELOPMENTS 208
16.11 COGITO TECH LLC 209
16.11.1 COMPANY SNAPSHOT 209
16.11.2 PRODUCT PORTFOLIO 209
16.11.3 RECENT DEVELOPMENTS 210
16.12 CONECTYS 211
16.12.1 COMPANY SNAPSHOT 211
16.12.2 PRODUCT PORTFOLIO 211
16.12.3 RECENT DEVELOPMENT 211
16.13 CYBERPURIFY 212
16.13.1 COMPANY SNAPSHOT 212
16.13.2 PRODUCT PORTFOLIO 212
16.13.3 RECENT DEVELOPMENT 212
16.14 EUROPE IT OUTSOURCING COMPANY 213
16.14.1 COMPANY SNAPSHOT 213
16.14.2 PRODUCT PORTFOLIO 213
16.14.3 RECENT DEVELOPMENT 213
16.15 EVERISE 214
16.15.1 COMPANY SNAPSHOT 214
16.15.2 PRODUCT PORTFOLIO 214
16.15.3 RECENT DEVELOPMENT 215
16.16 ICUC.SOCIAL 216
16.16.1 COMPANY SNAPSHOT 216
16.16.2 PRODUCT PORTFOLIO 216
16.16.3 RECENT DEVELOPMENT 216
16.17 LIVEWORLD INC. 217
16.17.1 COMPANY SNAPSHOT 217
16.17.2 REVENUE ANALYSIS 217
16.17.3 PRODUCT PORTFOLIO 218
16.17.4 RECENT DEVELOPMENT 218
16.18 OPEN ACCESS BPO 219
16.18.1 COMPANY SNAPSHOT 219
16.18.2 PRODUCT PORTFOLIO 219
16.18.3 RECENT DEVELOPMENT 219
16.19 PUREMODERATIONS TEAM 220
16.19.1 COMPANY SNAPSHOT 220
16.19.2 PRODUCT PORTFOLIO 220
16.19.3 RECENT DEVELOPMENT 220
16.20 SMART MODERATION 221
16.20.1 COMPANY SNAPSHOT 221
16.20.2 PRODUCT PORTFOLIO 221
16.20.3 RECENT DEVELOPMENT 221
17 QUESTIONNAIRE 222
18 RELATED REPORTS 226