Global DSP (Demand-Side Platform) Market Research Report 2022, Forecast upto 2028
- Published Date: 2022-12-15
- Report ID: 134606
- Pages: 250
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Format:
Global DSP (Demand-Side Platform) Market Overview:
Global DSP (Demand-Side Platform) Market Report 2022 comes with the extensive industry analysis by Prudent Markets with development components, patterns, flows and sizes. The report also calculates present and past market values to forecast potential market management through the forecast period between 2022-2028.This research study of DSP (Demand-Side Platform) involved the extensive usage of both primary and secondary data sources. This includes the study of various parameters affecting the industry, including the government policy, market environment, competitive landscape, historical data, present trends in the market, technological innovation, upcoming technologies and the technical progress in related industry.
Scope of the DSP (Demand-Side Platform) Market
The DSP (Demand-Side Platform) Market Research report incorporate value chain analysis for each of the product type. Value chain analysis offers in depth information about value addition at each stage.The study includes drivers and restraints for DSP (Demand-Side Platform) Market along with their impact on demand during the forecast period. The study also provides key market indicators affecting thegrowth of the market. Research report includes major key player analysis with shares of each player inside market, growth rate and market attractiveness in different endusers/regions. Our study DSP (Demand-Side Platform) Market helps user to make precise decision in order to expand their market presence and increase market share.
Impact of COVID-19 on DSP (Demand-Side Platform) Market
Report covers Impact of Coronavirus COVID-19: Since the COVID-19 virus outbreak in December 2019, the disease has spread to almost every country around the globe with the World Health Organization declaring it a public health emergency. The global impacts of the coronavirus disease 2019 (COVID-19) are already starting to be felt, and will significantly affect the DSP (Demand-Side Platform) market in 2020. The outbreak of COVID-19 has brought effects on many aspects, like flight cancellations; travel bans and quarantines; restaurants closed; all indoor/outdoor events restricted; over forty countries state of emergency declared; massive slowing of the supply chain; stock market volatility; falling business confidence, growing panic among the population, and uncertainty about future.
Global DSP (Demand-Side Platform) Market Segmentation
Global DSP (Demand-Side Platform) Market Research report comprises of Porter's five forces analysis to do the detail study about its each segmentation like Product segmentation, End user/application segment analysis and Major key players analysis mentioned as below;
By Type, DSP (Demand-Side Platform) market has been segmented into:
RTB (Real Time Bidding)
PPB (Programmatic Premium Buying)
By Application, DSP (Demand-Side Platform) market has been segmented into:
Retail
Automotive
Financial
Telecom
Others
Regional Analysis:
North America (U.S., Canada, Mexico)
Europe (Germany, U.K., France, Italy, Russia, Spain, Rest of Europe)
Asia-Pacific (China, India, Japan, Singapore, Australia, New Zealand, Rest of APAC)
South America (Brazil, Argentina, Rest of SA)
Middle East & Africa (Turkey, Saudi Arabia, Iran, UAE, Africa, Rest of MEA)
Competitive Landscape:
Competitive analysis is the study of strength and weakness, market investment, market share, market sales volume, market trends of major players in the market.The DSP (Demand-Side Platform) market study focused on including all the primary level, secondary level and tertiary level competitors in the report. The data generated by conducting the primary and secondary research.The report covers detail analysis of driver, constraints and scope for new players entering the DSP (Demand-Side Platform) market.
Top Key Players Covered in DSP (Demand-Side Platform) market are:
Facebook Ads Manager
Double Click
Facebook Ads Manager
Adobe
Trade Desk
Amazon (AAP)
Mediamath
Dataxu
Mediamath
SocioMatic
Sizmek
Tubemogul
Oath Inc
AdForm
Amobee
Centro Inc
Objective to buy this Report:
1. DSP (Demand-Side Platform) analysis predicts the representation of this market, supply and demand, capacity, detailed investigations, etc.
2. Even the report, along with the international series, conducts an in-depth study of rules, policies and current policy.
3. In addition, additional factors are mentioned: imports, arrangement of commodity prices for the market, supply and demand of industry products, major manufacturers.
4. The report starts with DSP (Demand-Side Platform) market statistics and moves to important points, with dependent markets categorized by market trend by application.
5. Applications of market may also be assessed based on their performances.
6. Other market attributes, such as future aspects, limitations and growth for all departments.
Chapter 1: Introduction
1.1 Research Objectives
1.2 Research Methodology
1.3 Research Process
1.4 Scope and Coverage
1.4.1 Market Definition
1.4.2 Key Questions Answered
1.5 Market Segmentation
Chapter 2:Executive Summary
Chapter 3:Growth Opportunities By Segment
3.1 By Type
3.2 By Application
Chapter 4: Market Landscape
4.1 Porter's Five Forces Analysis
4.1.1 Bargaining Power of Supplier
4.1.2 Threat of New Entrants
4.1.3 Threat of Substitutes
4.1.4 Competitive Rivalry
4.1.5 Bargaining Power Among Buyers
4.2 Industry Value Chain Analysis
4.3 Market Dynamics
4.3.1 Drivers
4.3.2 Restraints
4.3.3 Opportunities
4.5.4 Challenges
4.4 Pestle Analysis
4.5 Technological Roadmap
4.6 Regulatory Landscape
4.7 SWOT Analysis
4.8 Price Trend Analysis
4.9 Patent Analysis
4.10 Analysis of the Impact of Covid-19
4.10.1 Impact on the Overall Market
4.10.2 Impact on the Supply Chain
4.10.3 Impact on the Key Manufacturers
4.10.4 Impact on the Pricing
Chapter 5: DSP (Demand-Side Platform) Market by Type
5.1 DSP (Demand-Side Platform) Market Overview Snapshot and Growth Engine
5.2 DSP (Demand-Side Platform) Market Overview
5.3 RTB (Real Time Bidding)
5.3.1 Introduction and Market Overview
5.3.2 Historic and Forecasted Market Size (2016-2028F)
5.3.3 Key Market Trends, Growth Factors and Opportunities
5.3.4 RTB (Real Time Bidding): Geographic Segmentation
5.4 PPB (Programmatic Premium Buying)
5.4.1 Introduction and Market Overview
5.4.2 Historic and Forecasted Market Size (2016-2028F)
5.4.3 Key Market Trends, Growth Factors and Opportunities
5.4.4 PPB (Programmatic Premium Buying): Geographic Segmentation
Chapter 6: DSP (Demand-Side Platform) Market by Application
6.1 DSP (Demand-Side Platform) Market Overview Snapshot and Growth Engine
6.2 DSP (Demand-Side Platform) Market Overview
6.3 Retail
6.3.1 Introduction and Market Overview
6.3.2 Historic and Forecasted Market Size (2016-2028F)
6.3.3 Key Market Trends, Growth Factors and Opportunities
6.3.4 Retail: Geographic Segmentation
6.4 Automotive
6.4.1 Introduction and Market Overview
6.4.2 Historic and Forecasted Market Size (2016-2028F)
6.4.3 Key Market Trends, Growth Factors and Opportunities
6.4.4 Automotive: Geographic Segmentation
6.5 Financial
6.5.1 Introduction and Market Overview
6.5.2 Historic and Forecasted Market Size (2016-2028F)
6.5.3 Key Market Trends, Growth Factors and Opportunities
6.5.4 Financial: Geographic Segmentation
6.6 Telecom
6.6.1 Introduction and Market Overview
6.6.2 Historic and Forecasted Market Size (2016-2028F)
6.6.3 Key Market Trends, Growth Factors and Opportunities
6.6.4 Telecom: Geographic Segmentation
6.7 Others
6.7.1 Introduction and Market Overview
6.7.2 Historic and Forecasted Market Size (2016-2028F)
6.7.3 Key Market Trends, Growth Factors and Opportunities
6.7.4 Others: Geographic Segmentation
Chapter 7: Company Profiles and Competitive Analysis
7.1 Competitive Landscape
7.1.1 Competitive Positioning
7.1.2 DSP (Demand-Side Platform) Sales and Market Share By Players
7.1.3 Industry BCG Matrix
7.1.4 Heat Map Analysis
7.1.5 DSP (Demand-Side Platform) Industry Concentration Ratio (CR5 and HHI)
7.1.6 Top 5 DSP (Demand-Side Platform) Players Market Share
7.1.7 Mergers and Acquisitions
7.1.8 Business Strategies By Top Players
7.2 FACEBOOK ADS MANAGER
7.2.1 Company Overview
7.2.2 Key Executives
7.2.3 Company Snapshot
7.2.4 Operating Business Segments
7.2.5 Product Portfolio
7.2.6 Business Performance
7.2.7 Key Strategic Moves and Recent Developments
7.2.8 SWOT Analysis
7.3 DOUBLE CLICK
7.4 FACEBOOK ADS MANAGER
7.5 ADOBE
7.6 TRADE DESK
7.7 AMAZON (AAP)
7.8 MEDIAMATH
7.9 DATAXU
7.10 MEDIAMATH
7.11 SOCIOMATIC
7.12 SIZMEK
7.13 TUBEMOGUL
7.14 OATH INC
7.15 ADFORM
7.16 AMOBEE
7.17 CENTRO INC
Chapter 8: Global DSP (Demand-Side Platform) Market Analysis, Insights and Forecast, 2016-2028
8.1 Market Overview
8.2 Historic and Forecasted Market Size By Type
8.2.1 RTB (Real Time Bidding)
8.2.2 PPB (Programmatic Premium Buying)
8.3 Historic and Forecasted Market Size By Application
8.3.1 Retail
8.3.2 Automotive
8.3.3 Financial
8.3.4 Telecom
8.3.5 Others
Chapter 9: North America DSP (Demand-Side Platform) Market Analysis, Insights and Forecast, 2016-2028
9.1 Key Market Trends, Growth Factors and Opportunities
9.2 Impact of Covid-19
9.3 Key Players
9.4 Key Market Trends, Growth Factors and Opportunities
9.4 Historic and Forecasted Market Size By Type
9.4.1 RTB (Real Time Bidding)
9.4.2 PPB (Programmatic Premium Buying)
9.5 Historic and Forecasted Market Size By Application
9.5.1 Retail
9.5.2 Automotive
9.5.3 Financial
9.5.4 Telecom
9.5.5 Others
9.6 Historic and Forecast Market Size by Country
9.6.1 U.S.
9.6.2 Canada
9.6.3 Mexico
Chapter 10: Europe DSP (Demand-Side Platform) Market Analysis, Insights and Forecast, 2016-2028
10.1 Key Market Trends, Growth Factors and Opportunities
10.2 Impact of Covid-19
10.3 Key Players
10.4 Key Market Trends, Growth Factors and Opportunities
10.4 Historic and Forecasted Market Size By Type
10.4.1 RTB (Real Time Bidding)
10.4.2 PPB (Programmatic Premium Buying)
10.5 Historic and Forecasted Market Size By Application
10.5.1 Retail
10.5.2 Automotive
10.5.3 Financial
10.5.4 Telecom
10.5.5 Others
10.6 Historic and Forecast Market Size by Country
10.6.1 Germany
10.6.2 U.K.
10.6.3 France
10.6.4 Italy
10.6.5 Russia
10.6.6 Spain
10.6.7 Rest of Europe
Chapter 11: Asia-Pacific DSP (Demand-Side Platform) Market Analysis, Insights and Forecast, 2016-2028
11.1 Key Market Trends, Growth Factors and Opportunities
11.2 Impact of Covid-19
11.3 Key Players
11.4 Key Market Trends, Growth Factors and Opportunities
11.4 Historic and Forecasted Market Size By Type
11.4.1 RTB (Real Time Bidding)
11.4.2 PPB (Programmatic Premium Buying)
11.5 Historic and Forecasted Market Size By Application
11.5.1 Retail
11.5.2 Automotive
11.5.3 Financial
11.5.4 Telecom
11.5.5 Others
11.6 Historic and Forecast Market Size by Country
11.6.1 China
11.6.2 India
11.6.3 Japan
11.6.4 Singapore
11.6.5 Australia
11.6.6 New Zealand
11.6.7 Rest of APAC
Chapter 12: Middle East & Africa DSP (Demand-Side Platform) Market Analysis, Insights and Forecast, 2016-2028
12.1 Key Market Trends, Growth Factors and Opportunities
12.2 Impact of Covid-19
12.3 Key Players
12.4 Key Market Trends, Growth Factors and Opportunities
12.4 Historic and Forecasted Market Size By Type
12.4.1 RTB (Real Time Bidding)
12.4.2 PPB (Programmatic Premium Buying)
12.5 Historic and Forecasted Market Size By Application
12.5.1 Retail
12.5.2 Automotive
12.5.3 Financial
12.5.4 Telecom
12.5.5 Others
12.6 Historic and Forecast Market Size by Country
12.6.1 Turkey
12.6.2 Saudi Arabia
12.6.3 Iran
12.6.4 UAE
12.6.5 Africa
12.6.6 Rest of MEA
Chapter 13: South America DSP (Demand-Side Platform) Market Analysis, Insights and Forecast, 2016-2028
13.1 Key Market Trends, Growth Factors and Opportunities
13.2 Impact of Covid-19
13.3 Key Players
13.4 Key Market Trends, Growth Factors and Opportunities
13.4 Historic and Forecasted Market Size By Type
13.4.1 RTB (Real Time Bidding)
13.4.2 PPB (Programmatic Premium Buying)
13.5 Historic and Forecasted Market Size By Application
13.5.1 Retail
13.5.2 Automotive
13.5.3 Financial
13.5.4 Telecom
13.5.5 Others
13.6 Historic and Forecast Market Size by Country
13.6.1 Brazil
13.6.2 Argentina
13.6.3 Rest of SA
Chapter 14 Investment Analysis
Chapter 15 Analyst Viewpoint and Conclusion
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