Summary
Augmented reality (AR) is a live direct or indirect view of a physical, real-world environment whose elements are augmented (or supplemented) by computer-generated sensory input such as sound, video, graphics or GPS data. It is related to a more general concept called mediated reality, in which a view of reality is modified (possibly even diminished rather than augmented) by a computer.
The global Augmented Reality market was estimated at xxx Million USD in 2021 and will reach xxx Million USD in 2030 with CAGR xx% during 2021-2030. The objective of report is to define, segment, and project the market on the basis of product type, application, and region, and to describe the content about the factors influencing market dynamics, policy, economic, technology and market entry etc.
The report includes market size, upstream situation, market segmentation, market segmentation, price & cost and industry environment. In addition, the report outlines the factors driving industry growth and the description of market channels. The report begins from overview of industrial chain structure, and describes the upstream. Besides, the report analyses market size and forecast in different geographies, type and end-use segment, in addition, the report introduces market competition overview among the major companies and companies profiles, besides, market price and channel features are covered in the report.
Based on products type, the report describes major products type share of regional market. Products mentioned as follows:
Head Mounted Display
Head up Display
Handheld Device
Leading vendors in the market are included based on profile, business performance etc. Vendors mentioned as follows:
Google Inc. (U.S.)
Microsoft Corporation (U.S.)
PTC (U.S.)
Wikitude GmbH (Austria)
Daqri (U.S.)
Zugara Inc. (U.S.)
Blippar (Austria)
Upskill (Vienna)
Magic Leap (U.S.)
Osterhout Design Group (U.S.)
Infinity Augmented Reality Inc. (Israel)
Samsung Electronics Co. Ltd. (South Korea)
Atheer Inc. (U.S.)
Apple (U.S.)
Facebook Inc. (U.S.)
Scope AR (U.S.)
Inglobe Technologies (Latina)
Embitel Technologies (India)
Seiko Epson Corporation (Japan)
Marxent Labs LLC (U.S.)
Catchoom Technologies (Spain)
HTC corporation (Taiwan)
Qualcomm (U.S.)
Rockwell Collins Inc. (U.S.)
Based on Application, the report describes major application share of regional market. Application mentioned as follows:
Retail
Consumer Electronics
Automotive
Based on region, the report describes major regions market by products and application. Regions mentioned as follows:
Asia-Pacific
North America
Europe
South America
Middle East & Africa
Table of Contents
1 MARKET OVERVIEW
1.1 Augmented Reality of Research
1.1.1 Definition
1.1.2 Specifications of Augmented Reality
1.2 Market Segment by Product
1.2.1 Segment Overview
1.2.1.1 Head Mounted Display Overview
1.2.1.2 Head up Display Overview
1.2.1.3 Handheld Device Overview
1.2.2 Segment Market Date
1.3 Market Segment by Application/End-Use
1.3.1 Segment Overview
1.3.1.1 Retail
1.3.1.2 Consumer Electronics
1.3.1.3 Automotive
1.3.2 Segment Market Date
1.4 Global & Major Region Market Size and Forecast
2 DEPLOYMENT ENVIRONMENT
2.1 Industry Chain Overview
2.1.1 Industry Chain
2.1.2 Manufacturing Process
2.2 Market Environment
2.2.1 SWOT
2.2.2 Dynamics
2.3 Marketing Channel
3 MARKET SEGMENTATION BY PRODUCT TYPE
3.1 Market Size by Product Type 2018-2023
3.1.1 Head Mounted Display Market Size 2018-2023
3.1.1.1 Global Head Mounted Display Market Size and Growth Rate 2018-2023
3.1.1.2 Global Head Mounted Display Market Size by Region 2018-2023
3.1.2 Head up Display Market Size 2018-2023
3.1.2.1 Global Head up Display Market Size and Growth Rate 2018-2023
3.1.2.2 Global Head up Display Market Size by Region 2018-2023
3.1.3 Handheld Device Market Size 2018-2023
3.1.3.1 Global Handheld Device Market Size and Growth Rate 2018-2023
3.1.3.2 Global Handheld Device Market Size by Region 2018-2023
3.2 Market Estimates and Forecasts by Product Type 2024E-2030F
3.2.1 Head Mounted Display Market Estimates and Forecasts 2024E-2030F
3.2.1.1 Global Head Mounted Display Market Forecasts and Growth Rate 2024E-2030F
3.2.1.2 Global Head Mounted Display Market Estimates and Forecasts by Region 2024E-2030F
3.2.2 Head up Display Market Estimates and Forecasts 2024E-2030F
3.2.2.1 Global Head up Display Market Forecasts and Growth Rate 2024E-2030F
3.2.2.2 Global Head up Display Market Estimates and Forecasts by Region 2024E-2030F
3.2.3 Handheld Device Market Estimates and Forecasts 2024E-2030F
3.2.3.1 Global Handheld Device Market Forecasts and Growth Rate 2024E-2030F
3.2.3.2 Global Handheld Device Market Estimates and Forecasts by Region 2024E-2030F
4 MARKET SEGMENTATION BY APPLICATION/END-USE
4.1 Market Size by Application/End-Use 2018-2023
4.1.1 Retail Market Size 2018-2023
4.1.1.1 Global Retail Market Size and Growth Rate 2018-2023
4.1.1.2 Global Retail Market Size by Region 2018-2023
4.1.2 Consumer Electronics Market Size 2018-2023
4.1.2.1 Global Consumer Electronics Market Size and Growth Rate 2018-2023
4.1.2.2 Global Consumer Electronics Market Size by Region 2018-2023
4.1.3 Automotive Market Size 2018-2023
4.1.3.1 Global Automotive Market Size and Growth Rate 2018-2023
4.1.3.2 Global Automotive Market Size by Region 2018-2023
4.2 Market Estimates and Forecasts by Application/End-Use 2024E-2030F
4.2.1 Retail Market Estimates and Forecasts 2024E-2030F
4.2.1.1 Global Retail Market Forecasts and Growth Rate 2024E-2030F
4.2.1.2 Global Retail Market Estimates and Forecasts by Region 2024E-2030F
4.2.2 Consumer Electronics Market Estimates and Forecasts 2024E-2030F
4.2.2.1 Global Consumer Electronics Market Forecasts and Growth Rate 2024E-2030F
4.2.2.2 Global Consumer Electronics Market Estimates and Forecasts by Region 2024E-2030F
4.2.3 Automotive Market Estimates and Forecasts 2024E-2030F
4.2.3.1 Global Automotive Market Forecasts and Growth Rate 2024E-2030F
4.2.3.2 Global Automotive Market Estimates and Forecasts by Region 2024E-2030F
5 MARKET SEGMENTATION BY DISTRIBUTION CHANNEL
5.1 Market Size by Distribution Channel 2018-2023
5.1. E-Commerce Market Size 2018-2023
5.1.1.1 Global E-Commerce Market Size and Growth Rate 2018-2023
5.1.1.2 Global E-Commerce Market Size by Region 2018-2023
5.1.2 Traditional Channel Market Size 2018-2023
5.1.2.1 Global Traditional Channel Market Size and Growth Rate 2018-2023
5.1.2.2 Global Traditional Channel Market Size by Region 2018-2023
5.2 Market Estimates and Forecasts by Distribution Channel 2024E-2030F
5.2.1 E-Commerce Market Estimates and Forecasts 2024E-2030F
5.2.1.1 Global E-Commerce Market Forecasts and Growth Rate 2024E-2030F
5.2.1.2 Global E-Commerce Market Estimates and Forecasts by Region 2024E-2030F
5.2.2 Traditional Channel Market Estimates and Forecasts 2024E-2030F
5.2.2.1 Global Traditional Channel Market Forecasts and Growth Rate 2024E-2030F
5.2.2.2 Global Traditional Channel Market Estimates and Forecasts by Region 2024E-2030F
6 MARKET SEGMENTATION by Country/COUNTRY
6.1 Market Size by Region 2018-2023
6.1.1 Asia-Pacific Market Size 2018-2023
6.1.1.1 Asia-Pacific Market Size and Growth Rate 2018-2023
6.1.1.2 Asia-Pacific Market Size by Country 2018-2023
6.1.1.3 Asia-Pacific Market Size by Product Type 2018-2023
6.1.1.4 Asia-Pacific Market Size by Application/End-Use 2018-2023
6.1.1.5 Asia-Pacific Market Size by Distribution Channel 2018-2023
6.1.2 Europe Market Size 2018-2023
6.1.2.1 Europe Market Size and Growth Rate 2018-2023
6.1.2.2 Europe Market Size by Country 2018-2023
6.1.2.3 Europe Market Size by Product Type 2018-2023
6.1.2.4 Europe Market Size by Application/End-Use 2018-2023
6.1.2.5 Europe Market Size by Distribution Channel 2018-2023
6.1.3 North America Market Size 2018-2023
6.1.3.1 North America Market Size and Growth Rate 2018-2023
6.1.3.2 North America Market Size by Country 2018-2023
6.1.3.3 North America Market Size by Product Type 2018-2023
6.1.3.4 North America Market Size by Application/End-Use 2018-2023
6.1.3.5 North America Market Size by Distribution Channel 2018-2023
6.1.4 South America Market Size 2018-2023
6.1.4.1 South America Market Size and Growth Rate 2018-2023
6.1.4.2 South America Market Size by Country 2018-2023
6.1.4.3 South America Market Size by Product Type 2018-2023
6.1.4.4 South America Market Size by Application/End-Use 2018-2023
6.1.4.5 South America Market Size by Distribution Channel 2018-2023
6.1.5 Middle East & Africa Market Size 2018-2023
6.1.5.1 Middle East & Africa Market Size and Growth Rate 2018-2023
6.1.5.2 Middle East & Africa Market Size by Country 2018-2023
6.1.5.3 Middle East & Africa Market Size by Product Type 2018-2023
6.1.5.4 Middle East & Africa Market Size by Application/End-Use 2018-2023
6.1.5.5 Middle East & Africa Market Size by Distribution Channel 2018-2023
6.2 Market Estimates and Forecasts by Region 2024E-2030F
6.2.1 Asia-Pacific Market Estimates and Forecasts 2024E-2030F
6.2.1.1 Asia-Pacific Market Forecast and Growth Rate 2024E-2030F
6.2.1.2 Asia-Pacific Market Estimates & Forecast by Country 2024E-2030F
6.2.1.3 Asia-Pacific Market Estimates & Forecast by Product Type 2024E-2030F
6.2.1.4 Asia-Pacific Market Estimates & Forecast by Application/End-Use 2024E-2030F
6.2.1.5 Asia-Pacific Market Estimates & Forecast by Distribution Channel 2024E-2030F
6.2.2 Europe Market Estimates and Forecasts 2024E-2030F
6.2.2.1 Europe Market Forecast and Growth Rate 2024E-2030F
6.2.2.2 Europe Market Estimates & Forecast by Country 2024E-2030F
6.2.2.3 Europe Market Estimates & Forecast by Product Type 2024E-2030F
6.2.2.4 Europe Market Estimates & Forecast by Application/End-Use 2024E-2030F
6.2.2.5 Europe Market Estimates & Forecast by Distribution Channel 2024E-2030F
6.2.3 North America Market Estimates and Forecasts 2024E-2030F
6.2.3.1 North America Market Forecast and Growth Rate 2024E-2030F
6.2.3.2 North America Market Estimates & Forecast by Country 2024E-2030F
6.2.3.3 North America Market Estimates & Forecast by Product Type 2024E-2030F
6.2.3.4 North America Market Estimates & Forecast by Application/End-Use 2024E-2030F
6.2.3.5 North America Market Estimates & Forecast by Distribution Channel 2024E-2030F
6.2.4 South America Market Estimates and Forecasts 2024E-2030F
6.2.4.1 South America Market Forecast and Growth Rate 2024E-2030F
6.2.4.2 South America Market Estimates & Forecast by Country 2024E-2030F
6.2.4.3 South America Market Estimates & Forecast by Product Type 2024E-2030F
6.2.4.4 South America Market Estimates & Forecast by Application/End-Use 2024E-2030F
6.2.4.5 South America Market Estimates & Forecast by Distribution Channel 2024E-2030F
6.2.5 Middle East & Africa Market Estimates and Forecasts 2024E-2030F
6.2.5.1 Middle East & Africa Market Forecast and Growth Rate 2024E-2030F
6.2.5.2 Middle East & Africa Market Estimates & Forecast by Country 2024E-2030F
6.2.5.3 Middle East & Africa Market Estimates & Forecast by Product Type 2024E-2030F
6.2.5.4 Middle East & Africa Market Estimates & Forecast by Application/End-Use 2024E-2030F
6.2.5.5 Middle East & Africa Market Estimates & Forecast by Distribution Channel 2024E-2030F
7 MARKET COMPETITIVE
7.1 Global Augmented Reality Market Competition
7.1.1 Global Augmented Reality Market by Companies
7.1.2 Global Augmented Reality Market Share
7.2 Market Concentration
7.3 Mergers & Acquisition Overview
7.4 Price & Factors
7.4.1 Price Overview
7.4.2 Factors
8 MAJOR PLAYERS OVERVIEW
8.1 Google Inc. (U.S.)
8.1.1 Google Inc. (U.S.) Company Profile
8.1.2 Google Inc. (U.S.) Product Portfolio
8.1.3 Google Inc. (U.S.) Business Performance
8.1.4 Google Inc. (U.S.) Development Overview
8.2 Microsoft Corporation (U.S.)
8.2.1 Microsoft Corporation (U.S.) Company Profile
8.2.2 Microsoft Corporation (U.S.) Product Portfolio
8.2.3 Microsoft Corporation (U.S.) Business Performance
8.2.4 Microsoft Corporation (U.S.) Development Overview
8.3 PTC (U.S.)
8.3.1 PTC (U.S.) Company Profile
8.3.2 PTC (U.S.) Product Portfolio
8.3.3 PTC (U.S.) Business Performance
8.3.4 PTC (U.S.) Development Overview
8.4 Wikitude GmbH (Austria)
8.4.1 Wikitude GmbH (Austria) Company Profile
8.4.2 Wikitude GmbH (Austria) Product Portfolio
8.4.3 Wikitude GmbH (Austria) Business Performance
8.4.4 Wikitude GmbH (Austria) Development Overview
8.5 Daqri (U.S.)
8.5.1 Daqri (U.S.) Company Profile
8.5.2 Daqri (U.S.) Product Portfolio
8.5.3 Daqri (U.S.) Business Performance
8.5.4 Daqri (U.S.) Development Overview
8.6 Zugara Inc. (U.S.)
8.6.1 Zugara Inc. (U.S.) Company Profile
8.6.2 Zugara Inc. (U.S.) Product Portfolio
8.6.3 Zugara Inc. (U.S.) Business Performance
8.6.4 Zugara Inc. (U.S.) Development Overview
8.7 Blippar (Austria)
8.7.1 Blippar (Austria) Company Profile
8.7.2 Blippar (Austria) Product Portfolio
8.7.3 Blippar (Austria) Business Performance
8.7.4 Blippar (Austria) Development Overview
8.8 Upskill (Vienna)
8.8.1 Upskill (Vienna) Company Profile
8.8.2 Upskill (Vienna) Product Portfolio
8.8.3 Upskill (Vienna) Business Performance
8.8.4 Upskill (Vienna) Development Overview
8.9 Magic Leap (U.S.)
8.9.1 Magic Leap (U.S.) Company Profile
8.9.2 Magic Leap (U.S.) Product Portfolio
8.9.3 Magic Leap (U.S.) Business Performance
8.9.4 Magic Leap (U.S.) Development Overview
8.10 Osterhout Design Group (U.S.)
8.10.1 Osterhout Design Group (U.S.) Company Profile
8.10.2 Osterhout Design Group (U.S.) Product Portfolio
8.10.3 Osterhout Design Group (U.S.) Business Performance
8.10.4 Osterhout Design Group (U.S.) Development Overview
8.11 Infinity Augmented Reality Inc. (Israel)
8.11.1 Infinity Augmented Reality Inc. (Israel) Company Profile
8.11.2 Infinity Augmented Reality Inc. (Israel) Product Portfolio
8.11.3 Infinity Augmented Reality Inc. (Israel) Business Performance
8.11.4 Infinity Augmented Reality Inc. (Israel) Development Overview
8.12 Samsung Electronics Co. Ltd. (South Korea)
8.12.1 Samsung Electronics Co. Ltd. (South Korea) Company Profile
8.12.2 Samsung Electronics Co. Ltd. (South Korea) Product Portfolio
8.12.3 Samsung Electronics Co. Ltd. (South Korea) Business Performance
8.12.4 Samsung Electronics Co. Ltd. (South Korea) Development Overview
8.13 Atheer Inc. (U.S.)
8.13.1 Atheer Inc. (U.S.) Company Profile
8.13.2 Atheer Inc. (U.S.) Product Portfolio
8.13.3 Atheer Inc. (U.S.) Business Performance
8.13.4 Atheer Inc. (U.S.) Development Overview
8.14 Apple (U.S.)
8.14.1 Apple (U.S.) Company Profile
8.14.2 Apple (U.S.) Product Portfolio
8.14.3 Apple (U.S.) Business Performance
8.14.4 Apple (U.S.) Development Overview
8.15 Facebook Inc. (U.S.)
8.15.1 Facebook Inc. (U.S.) Company Profile
8.15.2 Facebook Inc. (U.S.) Product Portfolio
8.15.3 Facebook Inc. (U.S.) Business Performance
8.15.4 Facebook Inc. (U.S.) Development Overview
8.16 Scope AR (U.S.)
8.16.1 Scope AR (U.S.) Company Profile
8.16.2 Scope AR (U.S.) Product Portfolio
8.16.3 Scope AR (U.S.) Business Performance
8.16.4 Scope AR (U.S.) Development Overview
8.17 Inglobe Technologies (Latina)
8.17.1 Inglobe Technologies (Latina) Company Profile
8.17.2 Inglobe Technologies (Latina) Product Portfolio
8.17.3 Inglobe Technologies (Latina) Business Performance
8.17.4 Inglobe Technologies (Latina) Development Overview
8.18 Embitel Technologies (India)
8.18.1 Embitel Technologies (India) Company Profile
8.18.2 Embitel Technologies (India) Product Portfolio
8.18.3 Embitel Technologies (India) Business Performance
8.18.4 Embitel Technologies (India) Development Overview
8.19 Seiko Epson Corporation (Japan)
8.19.1 Seiko Epson Corporation (Japan) Company Profile
8.19.2 Seiko Epson Corporation (Japan) Product Portfolio
8.19.3 Seiko Epson Corporation (Japan) Business Performance
8.19.4 Seiko Epson Corporation (Japan) Development Overview
8.20 Marxent Labs LLC (U.S.)
8.20.1 Marxent Labs LLC (U.S.) Company Profile
8.20.2 Marxent Labs LLC (U.S.) Product Portfolio
8.20.3 Marxent Labs LLC (U.S.) Business Performance
8.20.4 Marxent Labs LLC (U.S.) Development Overview
8.21 Catchoom Technologies (Spain)
8.21.1 Catchoom Technologies (Spain) Company Profile
8.21.2 Catchoom Technologies (Spain) Product Portfolio
8.21.3 Catchoom Technologies (Spain) Business Performance
8.21.4 Catchoom Technologies (Spain) Development Overview
8.22 HTC corporation (Taiwan)
8.22.1 HTC corporation (Taiwan) Company Profile
8.22.2 HTC corporation (Taiwan) Product Portfolio
8.22.3 HTC corporation (Taiwan) Business Performance
8.22.4 HTC corporation (Taiwan) Development Overview
8.23 Qualcomm (U.S.)
8.23.1 Qualcomm (U.S.) Company Profile
8.23.2 Qualcomm (U.S.) Product Portfolio
8.23.3 Qualcomm (U.S.) Business Performance
8.23.4 Qualcomm (U.S.) Development Overview
8.24 Rockwell Collins Inc. (U.S.)
8.24.1 Rockwell Collins Inc. (U.S.) Company Profile
8.24.2 Rockwell Collins Inc. (U.S.) Product Portfolio
8.24.3 Rockwell Collins Inc. (U.S.) Business Performance
8.24.4 Rockwell Collins Inc. (U.S.) Development Overview
9 MARKET LANDSCAPE
9.1 Five Forces Analysis
9.1.1 Threat of New Entrants
9.1.2 Bargaining Power of Buyers
9.1.3 Threat of Substitutes
9.1.4 Segment Rivalry
9.2 Market Factors
9.2.1 Drivers
9.2.2 Restrains
9.2.3 Opportunities
10 MARKET CONCLUSION